Monday 27 December 2021

Top 7 Digital Marketing Trends You Need To Know For 2022

 


If you struggle to engage with the customer, you can implement the 

latest digital marketing trend. Adding top digital marketing trends help 

you stand out in the crowd. Also, it helps you to reach a large range of

customers online. In addition, it helps to generate more brand awareness 

and increase the return on investment.


Top 7 Digital Marketing Trends 2022 That You Should Add To Your Ad plan


1. Content Marketing

The importance of content marketing in digital marketing agency for B2C and B2B marketers. If you post quality content, it helps to drive more traffic. Google will keep prioritizing useful links and top-notch content while ranking how websites demonstrate in the search result.


2. Voice Search 

Voice search is a popular Online marketing trends 2022 in the upcoming year. More than seventy percent of people use voice search to search the product online instead of physical search. Implementing this trend increases the reach to the voice searcher.


3. Video Marketing 

Video marketing is the smart way to interact with the consumer digitally. It would be best if you understood the latest video trends for creating attractive videos. In 2022, many firms will use video marketing to drive more traffic and improve conversions.


4. Artificial Intelligence 

AI is the future of virtual marketing that lets the company develop accurate insights. Customer service chatbots, email marketing, personalized website browsing, predictive analysis are important applications of AI. It enables the marketing team to develop quality content by understanding insights from many customer data.


5. Chatbots

Chatbots is one of the best digital marketing trends 2022 that increase the user experience. It allows the user to find the answer to their questions easily on the internet. As a business owner, you need to add a chatbot to your site to assist the customer if the store is closed. This trend helps to generate more sales for your online business.


Read Full Article: https://www.fsc.co.in/blog/top-7-digital-marketing-trends-need-know-2022/

Monday 13 December 2021

Tips For Making High Performance eCommerce Website on WordPress



You want perfect eCommerce functionality for your eCommerce website if you want your eCommerce website to work well in the search engine. Speed is extremely important when it comes to eCommerce websites, as no one likes to visit a slow website, we all want our work to be done quickly. After making a WordPress website, our next step should be to make it E-commerce capable.

In this digital era, there are many ways to build an eCommerce website at a very reasonable rate. There is nothing good or bad in eCommerce website development as everything is about the best way the requirement can be fulfilled efficiently and cost-effectively.

Tips For Making an eCommerce Website on WordPress

  • Write Good Product Descriptions

It is extremely important for any eCommerce website to have a well-detailed and engaging product description on the website. By educating customers on key benefits unique value propositions and offering solutions for frustrating problems. A unique product description helps you increase sales, lower refund rates and build customer trust.

  • Introduce Good Quality Products

Always make sure that the images you upload on your websites should be high quality with a zoomable function to enlarge the images. And apart from high definition pictures, the images should be available in multiple angles, so that customers can get a better understanding of the product that they are deciding to buy. It also helps to build the trust of the customer for the long term.

Add Product Video 

  • Before buying anything online, customers want to make sure that they are investing their money in the right product. Adding a video of a product helps in gaining the trust of the customer. Since online shopping lacks the touching and holding feeling that customers have in offline shopping. Videos help to minimize that effect. Videos are as close as it gets to it so make them count.

Related Post:- Important Tips to Consider For E-Commerce Website Development

Improve Response Time

  • your response time is the main deciding factor that determines whether the visitor converts into a customer or not. In this fast-forwarding world, no one wants to wait. They want a quick response. All of your answers should be answered instantly so that you don’t leave your customers hanging who is ready to buy your product.

  • Keep titles SEO ready

Apart from having catchy and unique titles, one should keep in mind that the title should also be SEO friendly. An SEO friendly title helps in improving the ranking of the website in search engines. And better ranking always produces better sales. An SEO friendly title improves the performance of an eCommerce WordPress website.

Selling things online is not an easy job especially when you have so many competitors to compete with. Hopefully, this blog helps your WordPress eCommerce website to perform well and as result, you’ll get better sales. FSC is the best IT company that provides website designing services in DelhiContact us if you want your website to rank top in google.